Black Women Entrepreneurs
Ann Fudge, of Young and Rubicam, has risen to the top ranks of corporate America. Courtesy the Austin/Thompson Collection.
From her beginning as a marketing assistant at General Mills in 1977, Ann Fudge (1951– ) has risen to the top ranks of corporate America. Forced to prove herself in a traditionally white, male dominated corporate environment, Fudge's leadership style and ingenuity served her well during her time at General Mills and later at Kraft Foods. Under her direction, marketing teams at both companies devised ways of redefining old products to make them newly appealing to consumers. Her successful marketing of products such as Honey Nut Cheerios, Shake 'N Bake, and Kool Aid earned the respect of her colleagues and eventually enabled her to shatter the glass ceiling by becoming the CEO of Young and Rubicam's Inc. Advertising Agency in 2003.